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Aaron Rodriguez explains how to set goals that motivate employees

Motivation and goal setting is a topic that cannot be left aside. Goal setting is extremely important to guide the company and the employees towards the right path. At the same time, motivation is indispensable because it works as a psychological catalyst for the work team. A company without motivating goals is a company without purpose or direction. Aaron Rodriguez, recognized for his expertise in business optimization through different strategic plans, details some necessary tips for setting motivational goals for employees.

It is important for business leaders to understand how goals affect motivation, as well as the fact that not having goals at all affects the performance of employees. This applies to the company as well. Therefore, it is necessary to pay special attention to this issue.

“Today, many managers or business leaders set goals supported by the SMART methodology,” Rodriguez points out. “However, it is not enough for these to be specific, measurable, achievable, relevant and have a completion date, but it is also important that they are motivating for your employees; otherwise they may not work.”

First, start by inspiring your employees in different ways. A truly motivating goal goes far beyond accomplishing a task and making a profit. Your organization’s goals must generate passion in your employees for their work activities for them to really work.

Letting your employees know the impact that achieving their goals will have on a personal and professional level will undoubtedly make them reflect a little and focus on the goal without being seen as a task or obligation to be fulfilled. Make your employees identify with their goals, make them live new experiences, strengthen their career and be much more valuable to the business.

Connect personal goals with those of the team and company. For an employee, having personal goals that are completely opposed to those of the company he or she works for can be a complete disaster. As a manager or human resources manager, it is important to help your employees connect their personal goals with those of their team and, of course, with those of the company.

“It’s critical to allow them to build their own goals that motivate and drive everyone’s achievements equally,” Rodriguez suggests. “Not only does this help keep your people encouraged and driven to work and do their best, but it also allows them greater cooperation in the workplace, encourages teamwork and good communications.”

Setting intermediate goals with your team allows you to keep more control over them. The fact that your employees see how, little by little, they achieve what they set out to do through small goals is much more motivating than a big victory that seems difficult to achieve.

The organization is key when it comes to setting goals that motivate human resources. Including an action plan with fixed deadlines that allows them to observe the progress of the process, makes employees feel much more motivated. The idea is to follow up on them so that employees stay focused on meeting them.

Giving your employees more freedom to perform their activities inspires and motivates them to meet their goals. “It’s important to set goals that allow your employees to demonstrate their full potential and each of their skills. When employees feel the trust you place in them to achieve goals and at the same time develop to their full potential, they feel much more motivated and involved in all business processes,” Rodriguez points out.

And lastly, make sure you always encourage group recognition. There is nothing more motivating for an employee than to see all the goals he or she has achieved. As a leader, it is important that you establish dates to evaluate the results and let your employees know.

Organize a meeting with your team to let them know how much they have achieved, share their experiences and learnings along the way. This type of meeting provides positive feedback, allows team members to improve their performance, share their joys and satisfaction with the rest of the team and, of course, keep them motivated and inspired. Planning and defining objectives in your company in an organized and truly motivating way is an extremely important activity.

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